An Entrepreneurship Simulation Game for Learning by Doing

    There's a specific frustration that hits after your fourth startup book: you can now describe what founders do, and you still have no idea what you would do. The books are full of decisions that already worked out. Nobody hands you the moment before the decision, with incomplete information and something at stake.

    That gap is what a simulation is for.

    What a good simulation gives you that a book can't

    • Consequence. You choose, and something follows. Reading gives you the conclusion; a simulation makes you earn it.
    • Compression. Decisions that would take a real founder eight months arrive in twenty minutes, so you see the pattern instead of one instance of it.
    • Exposure to the unglamorous. The co-founder conversation you've been avoiding. The customer who goes quiet. The cheap shortcut that costs you later.
    • A mirror. Twenty choices reveal a reasoning style you cannot see from the inside.

    Practise it here: Founder's Path

    Founder's Path is a guided route through the life of an early venture. It runs in themed stretches — discovery, validation, implementation — and each stop is either a small challenge (one situation, a handful of choices) or a milestone: a multi-step scene where one decision leads into the next.

    Every choice gives you immediate, specific feedback — not "correct" or "wrong", because most founder decisions aren't, but a named read: a strong move, a useful but incomplete one, a risky assumption, a good experiment, an interesting trade-off. That vocabulary is the real takeaway. It gives you a way to talk about your own decisions afterwards.

    The read-out

    Choices feed a skill profile that builds up as you go, so after a full run you can see where your instincts are strong and where they're thin. Finish a stretch and you get a written summary: your strongest skill, your development area, and a suggested next action. The point isn't a score — it's noticing that you consistently avoid, say, conversations about money.

    For classes, cohorts and workshops

    Because runs are structured in themed stretches with deadlines, the path also works for a group moving together — a cohort of students, an accelerator batch, a workshop series. Everyone faces the same decisions, then the conversation afterwards is about why people chose differently, which is where the learning actually happens. If you run sessions with groups, the games overview covers the other formats, including a live multiplayer one.

    Where it sits in a practice routine

    Founder's Path is the broad drill: many kinds of decisions, low depth each. Pair it with a narrow one — sales conversations, investor questions — and with the reasoning drill that explains why two sensible founders choose opposite things. The case for building a routine at all is in why practice beats theory.

    Frequently asked questions

    Who is this simulation for?

    First-time founders, people considering starting something, and entrepreneurship students. No company or idea is required — you're practising decision-making, not running your own venture inside it.

    How long does it take?

    A single challenge takes a few minutes and a milestone around ten. A full stretch is roughly an evening, and you can stop and come back — your progress is saved.

    Are there right answers?

    Rarely. Most choices are trade-offs, and the feedback names what kind of move you made rather than marking it correct or incorrect.

    Can I use it with a class or cohort?

    Yes. Runs are organised in themed stretches with release dates and deadlines, so a group can move through them together and compare reasoning afterwards.

    Is it available in Spanish?

    Yes. The scenarios, choices and feedback all appear in your profile language.

    From reading to practicing

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